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Pioneer introduces revolutionary NavGate head-up display for easier smartphone navigation


September 4, 2013

Pioneer Europe announces the release of its augmented reality NavGate head-up display (HUD) for smartphone navigation apps that attaches to the driver's sun visor and projects traffic, navigation and other info in full colour through the windscreen, just above the horizon, allowing him to keep his eyes on the road at all times while navigating. Using a DLP projector for high contrast and deep colour saturation, Pioneer's NavGate HUD creates what looks to the driver like a 30-inch display, sitting about 3 metres in front of him. Location information is presented as a natural part of the landscape for more intuitive driving. The NavGate HUD is compatible with the CoPilot and NNG's iGO primo smartphone apps and displays navigation instructions, points of interest, road hazards and much more.

Pioneer Head-Up Display
NavGate Head-Up Display


Initially used in aviation and further developed over the years, head-up display technology contributes towards safe driving by displaying useful information in high resolution within the driver's direct line of sight, which means he doesn't have to take his eyes off the road to follow directions. Research has shown that a normal driver takes a whole second to read the speed indicator in the instrument panel or to look at a mobile device. Pioneer's NavGate HUD enables more focused driving by significantly reducing the time required by the driver to process the information he sees and to refocus. Since the driver's eyes don't constantly have to change between close-range and remote vision, this form of display is also less tiring.

"Two essential elements for driving are having a clear view on the road and knowing where you're going. Our NavGate HUD has been designed with both of those ideas in mind, ensuring drivers navigate without losing focus, keeping distractions to a minimum," said Geert Verhoeven, Car Product Planning Manager at Pioneer Europe. "As it's an aftermarket device, the NavGate HUD mounts right onto the car's sun visor and can easily be removed for theft protection. Its competitive price-point will open up this innovative technology to a broader audience."

All information shown on the NavGate HUD has been carefully selected for usefulness and low distraction for the greatest safety. Clear and simple instructions allow the driver to fully focus on the road ahead. Aside from showing turn-by-turn directions, the unit is able to display a clock, the current speed and speed limits, speed and red light camera warnings, the distance to the destination, as well as the estimated time of arrival. To provide better vision and reduce power consumption, the NavGate HUD incorporates light sensors which automatically adjust the brightness of the projections according to the amount of light.

Pioneer's NavGate HUD supports various smartphones, which connect to the unit via USB. To control the NavGate HUD, the user simply has to install the CoPilot or iGO primo smartphone apps and activate the HUD function through in-app purchase. Both apps offer clear voice-guided turn-by-turn directions, which can be heard through the smartphone speaker or through a Bluetooth car stereo. Any music that's being played through the mobile device or car speakers will be faded out before the voice starts giving directions. Even while the driver is calling or using other apps, the NavGate HUD will display the navigation instructions.

The NavGate HUD will be available from October 2013 at Pioneer car audio dealerships. For further information on pricing and availability, please contact your local Pioneer distributor.

About CoPilot
CoPilot brings dependable voice-guided GPS navigation to mobile devices. Designed as an alternative to traditional in-vehicle systems, the app provides a full range of advanced turn-by-turn guidance features, comprehensive trip planning and automotive-grade street maps stored on-board the device for offline use. Integral real-time 'Live' services include ActiveTraffic, Yelp, Wikipedia and Google Search to keep drivers fully informed on the road.

About iGO primo app
iGO primo app—powered by the same tried-and-trusted iGO Navigation Engine used in millions of GPS navigation devices around the world—is an on-board 3D navigation application that helps drivers get to their destination quickly, easily and safely. Its impressive range of features includes local search, calling of POIs from within the app, green routing and realistic junction views.

CoPilot is a registered trademark of ALK Technologies, Inc.
iGO primo is a registered trademark of NNG LLC.
DLP is a registered trademark of Texas Instruments, Inc