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50-inch ‘HD Ready 1080p’ KURO (9th Generation)


'KURO' means black in Japanese.

360 Degree View

But not just any black. Perfect black.

And in the television world, black is everything. Black encompasses the entire spectrum of colour. The deepest black levels produce the purest colours and the sharpest details.

Achieving the blackest blacks imaginable and building a screen that produces the absolute best picture quality in the world was the inspiration and driving force behind our newest flat screen TV.

KURO lets you see literally every shade between black and white; the most vivid and flawless colours.

The PDP-LX5090, one of our latest KURO TVs, is just 93mm thin and has an integrated digital terrestrial tuner.

In short, KURO is a television that will let you see and hear like never before


"We start by feeding some HD content from the "Cars" Blu-ray disc, and are bowled over by the lusciously rich and vibrant colours, packed with juice, yet at the same time still capably of demonstrating subtlety and insight..."

Stuff.tv - Read full review
Register Hardware
"...delivers outstanding images and clarity, and is ideal for sport and fast-moving action films. Standard definition is great, but HD customers will be delighted by how good this looks..."

Register Hardware - Read full review
"Once again Pioneer has delivered the goods; it's a premium product, with the price tag and most importantly the performance to match..."

WhatHiFi.com - Read full review
"The experience is simply breathtaking... The plasma is leagues ahead of the game..."

Pocket-lint.co.uk - Read full review


Main FeaturesPDP-LX5090
Diagonal Screen Size50-inch / 127 cm
Screen TechnologyPlasma
Full HD (HD Ready 1080p)Yes
HD Digital Film Direct 24Yes
Resolution (horizontal x vertical)1,920 x 1,080
TV TunerIntegrated Digital DVB-T and Analogue
CI SlotYes
SpeakersOptional high grade side and under-mounted speakers available
Input Terminals3 x HDMI, 1 x Component, 1 x RCA AV, 3 x Euro-SCART, 1 x CI slot, 1 x PC input, 1 x USB port
Output Terminals1 x Optical, 1 x RCA Audio, 1 x Headphone, 1 x Subwoofer Out
Optimum ModeYes
Home GalleryYes
Multiscreen Options (PiP/PaP)Yes
Electronic Program Guide Yes
Dimensions (W x H x D)1.233 x 723 x 93 mm
Weight33,5 kg
Power Consumption420 W / 0,3 W
Screen Build & Picture QualityPDP-LX5090
Ultra Black PanelYes
Signal Processing Drive 2HDYes
Direct Colour Filter 3+Yes
True Matrix Imaging with Deep Waffle Rib StructureYes
i-CLEAR DriveYes
Dynamic HD ConverterYes
PAL 3D Y/C SeparationYes
Active Dynamic Range Expander (DRE)Yes
Intelligent ModeYes
Colour Temperature AdjustmentYes
Colour ManagementYes
Digital CTI (Colour Transient Improvement)Yes
Digital Flicker-FreeYes
3D Noise ReductionYes
Block Noise ReductionYes
Mosquito Noise ReductionYes
Analogue Tuner Noise ReductionYes
Dual Screen DisplayYes
Video SignalsPAL, SECAM, NTSC3.58, NTSC4.43, PAL60, HD
Audio Output Power18W + 18W (1 kHz, 10%, 6Ω)
Tone Control Yes
Auto Volume ControlYes
Sound OptionsSRS WOW HD, SRS (Surround), SRS FOCUS (Audio Orientation), SRS TruBass (Bass Boost), SRS Definition
Digital DVB-T TunerPDP-LX5090
DVB-T CompliantYes
ModulationCOFDM (2k / 8k)
Video decodingMPEG2 MP@ML
Audio DecodingMPEG1 Layer 1&2, AC-3
Preset Channels999
Digital Teletext (MHEG 5)Yes
Auto Channel SearchYes
Reception SystemPAL BG/I/DK, SECAM BG/DK/L/L
Number of Preset Channels99
Teletext Picture and Text (Dual Screen)Yes
Display Languages19 languages, including: Croatian, Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hungarian, Italian, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Turkish and Ukrainian
Remote ControlPreset (TV, VCR, STB, DVD, DVR, BD)
i/o Link.AYes
SR + Yes
Room Light SensorYes
Energy Save mode (for AV and PC)Yes
Power Management (for PC)Yes
Connection terminalsPDP-LX5090
HDMI Compatible3
Component Video In1
RCA AV In1 (side-in)
Digital Optical Audio Out1
RCA Audio Out1
PC Input1
USB Input1 (version 2.0 / side-in)
Headphone Out1 (side-in)
Subwoofer Out (variable)1
Common Interface Slot (CA Card)1
SR Control1
Power RequirementsAC220 - 240V, 50/60Hz
Screen Build & Picture QualityPDP-LX5090
Picture-in-Picture DisplayYes
Still PictureYes
AV Selection (Programmed Picture)Yes